Google AI Overviews appear at the top of search results for many queries — above organic rankings, above ads. They cite specific sources and businesses. Getting cited in an AI Overview for your key queries is significant visibility. Schema markup is one of the clearest signals that helps Google understand your business well enough to cite it. Here is what to include.
Google AI Overviews are powered by Gemini and draw on Google Search index data. They cite sources that Google has determined are authoritative, relevant and trustworthy for a given query.
Schema markup helps in two ways. First, it provides machine-readable entity facts that Gemini can extract directly — your description, your knowsAbout topics, your aggregateRating. Second, it helps Google accurately categorise your page for relevant queries, increasing the chances your page is included in the source pool for related AI Overview generation.
description — a clear factual summary that Gemini can extract as a citation. Write it in the third person, factually, with specific details about what you do.
knowsAbout — your specific expertise topics. Gemini uses these to match your business to topic-specific queries that trigger AI Overviews.
aggregateRating — a verified review score from a recognised platform increases citation confidence for queries where Google surfaces trusted businesses.
sameAs with your Google Business Profile URL — this directly connects your schema entity to your verified GBP entity, which Google has already verified through the GBP process.
author — for article and content pages, a properly marked up author with their own Person schema, jobTitle and sameAs links signals E-E-A-T (Experience, Expertise, Authoritativeness, Trustworthiness) which is central to AI Overview source selection.
Our AI Schema Generator writes all AI Overview-relevant fields automatically. The enrich panel is where you add description, knowsAbout topics and sameAs links that are not on your page.
Beyond schema, structure your page content with clear headings and concise factual answers to common queries in your field. AI Overviews extract from page content as well as schema.
Paste your URL. AI reads your page, detects your business type and writes complete, production-ready schema in 60 seconds.
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