🚀 Performance & Authority Tools
Speed, authority, and competitive intelligence — everything you need to outrank the competition.
Core Web Vitals are a confirmed Google ranking factor — pages with poor LCP, CLS or INP will be disadvantaged against equally-relevant competitors.
Authority tools help you understand your competitive position and find link building opportunities that actually move the needle.
- ✓ LCP should load in under 2.5s on mobile
- ✓ CLS under 0.1 prevents ranking penalties
- ✓ Internal links distribute PageRank across your site
- ✓ Accessibility issues can also be SEO issues
- ✓ Competitor gaps reveal quick-win opportunities
⚡ Page Speed Analyzer
Real Core Web Vitals data powered by Google PageSpeed Insights API — actual Lighthouse scores for any URL
Real Google Lighthouse data for any URL. The API key is stored securely on the server — no setup needed.
Enter a URL and click Test Speed to get real Google PageSpeed data
| Metric | Good | Needs Work | Poor | What It Measures |
|---|---|---|---|---|
| LCP — Largest Contentful Paint | ≤ 2.5s | 2.5–4s | > 4s | Loading performance of largest visible element |
| FID / INP — Interaction to Next Paint | ≤ 200ms | 200–500ms | > 500ms | Responsiveness to user input |
| CLS — Cumulative Layout Shift | ≤ 0.1 | 0.1–0.25 | > 0.25 | Visual stability & layout shifts |
| FCP — First Contentful Paint | ≤ 1.8s | 1.8–3s | > 3s | When first content appears on screen |
| TTFB — Time to First Byte | ≤ 800ms | 800ms–1.8s | > 1.8s | Server response time |
| TBT — Total Blocking Time | ≤ 200ms | 200–600ms | > 600ms | JavaScript blocking the main thread |
⚔️ Competitor Analysis
Compare your site's SEO against up to 3 competitors side by side
Enter your site and up to 3 competitor URLs. We'll crawl all of them and compare SEO performance side by side.
🔗 Internal Link Analysis
Analyse all internal links on any page — anchor text quality, link structure, and improvement suggestions
🌐 Backlink Tools
Backlink analysis, link building strategies, and outbound link audit
Backlink data is sourced directly from DataForSEO — the same provider powering our rank tracker. Get a full domain summary, dofollow/nofollow breakdown, referring domains, and your top 100 backlinks by domain rank — all within the platform.
Enter any domain to get a full backlink summary and top 100 dofollow backlinks ranked by domain authority.
Crawls a page and analyses all outbound (external) links — rel attributes, anchor text quality, and link equity management.
Tell us about your site and we'll generate a customised link building strategy with specific tactics and target sources.
🕷 Site-Wide Crawler
Crawl up to 50 pages and get a full SEO audit across every page — issues, scores and a prioritised fix list
Enter your homepage URL. The crawler follows internal links and audits each page it finds.
📊 CLS Debugger & CSS Linter
Diagnose layout shift causes on any URL, and lint CSS for errors and performance issues
Fetches the page and identifies elements likely to cause CLS
Enter a page URL above to diagnose CLS causes
♿ Accessibility Checker
WCAG 2.1 compliance analysis — checks contrast ratios, ARIA labels, keyboard nav & screen reader compatibility