How to Fix Every Rich Snippet Finding
The Rich Snippets Suite identifies which of your pages are eligible for which rich-result types, audits the schema gaps preventing eligibility, and tracks the rich results actually appearing in SERPs (which can differ from eligibility). Rich results lift CTR 30-60% on average. This index covers every finding.
By finding type
Findings fall into these categories. Pick yours:
❌ Fix eligibility-blocking errors PLANNED
Schema present but invalid. Required fields missing. Validation fails. Without eligibility, no rich result regardless of how relevant your page is.
📉 Fix rich-result coverage drops PLANNED
You had rich results yesterday, fewer today. Common causes: Google policy changes (FAQ contraction in 2023), schema changes that broke validation, manual action. The Search Console drill-down.
🎯 Fix eligible-but-not-displayed pages PLANNED
Page validates and is eligible, but rich result doesn't appear. Quality signals, query relevance, competing pages with better schema. The optimisation path: more specific schema, better content, build authority.
⭐ Fix review and rating snippets PLANNED
Reviews need to be on the item itself, not aggregate. aggregateRating with real review count and value. Google's policy on third-party reviews and the limits.
🍳 Fix recipe carousel inclusion PLANNED
Eligible recipes appear in the cooking-question carousel. Image quality (high-res), full HowTo steps, aggregateRating, video extension. The optimisation path for food sites.
📖 Fix HowTo step carousels PLANNED
HowTo carousels with step images. Each step needs name, text, and image. Mobile-first display. Why these have shrunk post-2023 and what still triggers them.
❓ Fix FAQ rich-result eligibility PLANNED
Google reduced FAQ display in 2023 to high-authority sites only. Building the authority required, the content patterns still triggering FAQ snippets, and when to stop trying.
🎪 Fix event, job and product rich results PLANNED
Event needs location, startDate, endDate. JobPosting needs salary, location, employment type. Product needs offers + ratings. Each result type has specific minimum-viable schema.
By platform
Rich-snippet patterns vary by platform:
📰 Fix rich snippets in WordPress PLANNED
Yoast / Rank Math rich-result configuration, the schema-block plugins that add markup, and the page-builder schema integrations.
🛒 Fix rich snippets in Shopify PLANNED
Product rich result eligibility, the review-app integrations, and the offer/availability schema common gaps.
🍳 Fix rich snippets for content sites PLANNED
Recipe sites, HowTo content, FAQ pages — the specific schema needed for each result type, and the platform-agnostic patterns.
What our Rich Snippets Suite checks
The suite identifies every rich-result type your page is eligible for, validates the schema, predicts what the result would look like, and tracks actual rich-result coverage in Google's SERPs over time. For the full reference, see the Rich Snippets Guide.
⭐ Audit your rich-snippet eligibility
Run the suite. Most sites discover 3-5 rich-result types they should be eligible for but aren't.
Run Rich Snippets Suite →