Image Optimisation — Speed & Alt Text

Share image optimisation strategies, discuss formats (WebP, AVIF), compression tools, and how alt text improvements have helped rankings.

Serve images in modern formats such as WebP or AVIF, at the size they are displayed, with width and height set so the page does not jump. Do not lazy-load the main image at the top of the page. Alt text should describe the image for someone who cannot see it. Share the savings you made.